Tuesday, August 11, 2020

How Past and Recent Google Algorithm Updates Are Affecting Your Results?


A wise man once said “change is inventible. Growth is optional” and we could never agree more!
When it comes to the SEO world changes are bound to happen. Google itself has made more than 3200 changes in the past year. This tidbit was enough to panic every individual who has an online website. The number is so huge that people have started wondering if they have actually experienced these many changes while running their website on Google?

But whether they believe it or not Google did made these changes in the past year. In its last post, Google disclosed that “Our algorithm is like a complex math equation that relies upon the various variables. In the past year alone we have made 3200 changes”. If we calculate, it means around 8 to 9 changes per day which are more than enough to make you re-consider your search engine optimization strategies. So, do you think you are prepared for this? Let’s continue and find out….

Why Google Changes Matters to Your Business?


Every business that is running over the internet must give some importance to Google. Known as the king of the search engine, Google claims more than 90% of the total web searches which makes it a primary path for your target audience to find about your business online. Most of the SEO Service Provider Companies in the USA prioritize the Google algorithm when they create a content marketing strategy for their website.

Although they are doing everything right today, they live in fear that one Google algorithm update will come and swept away their efforts overnight leaving nothing behind but trails of not found pages on SERPs. 

Can you predict Google algorithm updates in advance?

If you think that if you can predict the algorithm and prepare in advance, then you are either naïve or living in dark? Even the most experienced SEO Service Provider Companies in the USA cannot predict when and which Google update is going to hit the market. So, none of us can be entirely prepared for it. However, there is still one thing you can do- prepare the list of Search Engine Optimization Strategies to learn what Google actually want and expect. Staying on top of Google algorithm updates and analyzing its impact is the only way to protect your ranking on Google.

How to keep your ranking stable in 2020

Every single time when Google updates its algorithm, you should consult with your SEO Service Provider Company in the USA to update your marketing strategies to keep the pace. But despite changes, the primary aim of Google is to promote its key recommendations it has been making for years. In 2020, you can way to keep your ranking stable by following the below recommendations:
  •          Make sure your website is mobile-friendly
  •        Your website speed matters the most
  •          Find out topics that interest your audience and write upon them
  •         Focus on creating high-quality content
  •          Write for your audience with strategy

In the end, we cannot neglect the fact that the future is uncertain but we can surely learn from the updates Google made in the past to prepare for our future. Make sure your latest Search Engine Optimization Strategies reflect the past updates made by Google and have space to adjust for changes that are about to occur in the next few months.
Moreover, if you are looking for more information or want to acquire SEO services, then consult with experts at ProICT LLC- one of the fastest-growing SEO Service Provider Company in the USA.

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